Use Sales Techniques to Boost Your Interview Performance
The job interview is a 45-minute sales pitch
Possessing the art of sales is key to interview success. The better you sell yourself the more employable you will become. Many career professionals possess the experience and skills required for the position and should be offered the job role, but their lack of sales communication techniques let them down.
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Job Interview Sales Communication Technique 1
Speak up to show your confidence
Lesson one in sales is confident communication. What you say and more importantly how you say creates influence.
You will never persuade anyone if you mumble, stutter or speak in quiet tones.
Instead, pick power words – what you say creates an emotional impact. Use tone, projection and talk with gestures and facial expressions to communicate with confidence.
Over two-thirds of communication is non-verbal, this is why you need your tone to create a strong emotional response, increase volume to keep interested and say it with passion.
Job Interview Sales Communication Technique 2
Keep on point
Often salespeople lose a customer as they naturally go off point talking about criteria that don’t interest the customer.
In the job interview keep in mind the desired criteria for the position you are applying for. With this objective in mind, think before you speak and choose examples that relate to both the asked question and the desired criteria.
Also, use the power of three. Keep each sales point to three significant specific items “I’m a strong team player for three key reasons, one…”
Job Interview Sales Communication Technique 3
Use a story
Stories, as all salespeople know, have a strong emotional impact and it’s emotional impact that creates desire.
To have the best impact with your interview answers, use a story rather than just giving specifics. Open with intrigue as suspense increases the interviewer listing to you. Explain the situation and goal, and give a detailed description of how you achieved the objective
